I, being a visitor of the website https://mediacia.moscow/ (hereinafter referred to as the Site), freely, of my own will and in my own interest, I provide the individual entrepreneur Andrey Viktorovich Svirin, TIN 772872317733, PSRN 322774600176722 (hereinafter referred to as the Operator), with specific, substantive, informed, conscious, and unequivocal consent to the processing of personal data related to visiting the Site, using the Yandex Metrica service under the conditions outlined below. For the purposes of this consent, the Personal Data Law refers to the Federal Law of 27.07.2006 No. 152-FZ "On Personal Data".
Operator's address for correspondence: 117647, Moscow, P.O. Box 15.
Contact for personal data issues: privacy@mediacia.moscow.
Designations in the document: TIN — Taxpayer Identification Number; PSRN — Primary State Registration Number of an Individual Entrepreneur; LLC — Limited Liability Company; IP address — the network address from which the request is made; cookie — small records that the site saves in the browser.
1. Purpose of processing and the service used
1.1. The purpose of processing is to assess the Site's traffic, sources of visits, use of pages, and Site usability, as well as to compare the relevant indicators over different periods.
1.2. Processing is carried out using the Yandex Metrica service, including the Webvisor function when it is enabled. The service is provided by LLC "YANDEX", address: Moscow, Lev Tolstoy Street, 16. Within the scope of this consent, it is allowed to provide the specified person with the data necessary for the operation of the corresponding functions.
1.3. Recording and saving the visitor's choices are carried out using the Site's tools. For the question bank, the site's own aggregated interaction statistics are also used without including free-text search queries.
2. Composition of personal data
2.1. Consent applies to the following data regarding the visit to the Site:
- IP address when the service receives the request;
- cookie, browser, and visit identifiers;
- technical information about the browser and device;
- addresses of visited pages;
- date, time, and duration of the visit;
- referral source;
- navigations, clicks, scrolling, and other site usage events.
2.2. When the Webvisor feature is enabled, the sequence of visitor actions and the display of the Site pages are additionally recorded.
2.3. The content of inquiries, contact details from forms, and uploaded documents are not included in the data processed based on this consent. The Operator ensures their exclusion from transmission as analytical parameters and from recording by Webvisor tools through appropriate Site and service settings.
3. Methods of processing and storage periods
3.1. Processing is carried out using automation tools and includes the collection, recording, systematization, accumulation, storage, retrieval, use for analysis purposes, transfer (provision, access) to LLC "YANDEX" in the required amount, blocking, deletion, and destruction of personal data.
3.2. The period for processing and storing analytical data that allows associating visits with a specific visitor or browser is limited to the time required for analyzing and comparing metrics over different periods and cannot exceed three years from the date of collection of the respective data. After this period, the data must be deleted or converted into aggregated statistical indicators that exclude the possibility of identifying a specific visitor. In the event of earlier achievement of the processing purpose or withdrawal of consent, the provisions on early termination of processing apply. Aggregated indicators that do not allow the identification of a specific visitor may be retained for statistical purposes.
3.3. The specifics of data processing and storage periods within Yandex's infrastructure are determined by the Terms of Service of Yandex Metrica (https://yandex.ru/legal/metrica_termsofuse/ru/), Section 8 of Yandex Privacy Policy (https://yandex.ru/legal/confidential/ru/) and the documentation of the corresponding functions. The three-year maximum term established by the Operator is a limitation of processing for the stated purpose and does not change the service conditions. The Operator ensures compliance with this maximum term by deleting the data or converting it into summary statistical indicators, excluding the possibility of identifying a specific visitor. Reference to the service conditions does not cancel the retention limit established by this document.
3.4. The retention period for Webvisor records in the service is 15 days, including the current day, in accordance with Yandex documentation: https://yandex.ru/support/metrica/ru/webvisor/requirements.html. This period is applied separately from the overall maximum retention period for analytical data. The duration of cookies is determined by the Personal Data Processing Policy and the service documentation and does not define the data retention period on the service's servers.
3.5. Consent is valid until it is withdrawn, but no longer than 180 days from the date the choice is saved. The technical features of local storage and deletion of records after the expiration period are described in section 6 of the Personal Data Processing Policy. After this period expires, new consent is requested. Changes in processing purposes or the composition of data do not alter the scope of previously given consent.
3.6. The minimum record confirming the receipt of consent may be stored on an independent legal basis as part of and for the periods specified in the Personal Data Processing Policy: https://mediacia.moscow/legal/privacy-policy/.
4. Procedure for expressing and withdrawing consent
4.1. Consent is expressed by clicking the "Allow Analytics" button in the Site banner or by enabling analytics and then clicking the "Save Selection" button in the "Analytics Settings" panel. The possibility to review this document is provided before giving consent.
4.2. Continuing to use the Site, closing the banner, or submitting an inquiry does not constitute consent to analytics.
4.3. Refusal to provide this consent does not limit the ability to use the Site and inquiry forms.
4.4. Changing your choice and withdrawing consent is carried out through the "Analytics Settings" element available on the Website. After refusal or withdrawal of consent, the direction of new analytical requests is stopped.
4.5. Requests related to previously processed data should be sent to the email address privacy@mediacia.moscow or to the address of the Operator for correspondence.
4.6. Withdrawal of consent does not affect the lawfulness of processing carried out before its receipt. Termination of processing and destruction of previously obtained data are carried out in the order and within the timeframes established by the Personal Data Law, taking into account the presence of other applicable legal grounds for processing.
4.7. This consent does not apply to receiving advertising and does not replace separate consent for the processing of personal data in connection with sending a request.